Marketing lesson 521: How to make a total mockery of your client

Friday, March 6th, 2009

Every so often I read about an agency doing something so jaw-droppingly stupid that it makes me want to hang my head in shame to be working in the same industry.   This month, the gong must surely go to Be Brand who is responsible for creating an ad for the Costa ...

What a knit

Wednesday, January 14th, 2009

  As if a global recession were not sufficient cause for anxiety, I’m now faced with another pressing challenge – that of knitting a jumper for our two hens, Peppa and Minty.   You see, eight-year-old Louis spotted a photo of ex-battery hens sporting hand-knitted jumpers this week in The Times.  He immediately ...