Live tweeting from@911tenyearsago – a case study in bad taste

Monday, September 12th, 2011

‘Bad taste’, ‘goulish’ and ‘wrong, wrong, wrong’ – just a few of the phrases used to describe The Guardian’s reporting of 9/11 in its @911tenyearsago Twitter account. The idea was to live-tweet the 9/11 attacks as if they were happening in real time. On face value, @911tenyearsago provided an interesting exploration of ...

Social media shows its dark side

Monday, August 8th, 2011

Sunday morning is usually a time reserved for a bit of peace and quiet. What you don’t expect to wake up to is utter chaos sparked by bitter rioting on the Tottenham High Road. What was initially intended to be a peaceful protest by the parents of Mark Duggan soon erupted ...

#SMDayMcr

Friday, July 1st, 2011

Last night, a few of the Peppermints headed into town to celebrate Social Media Day. Yes, that’s right: yesterday was a day to celebrate “the revolution of media becoming social” and discuss how it's transforming our personal and professional lives. This year’s #SMDay is the second annual celebration to be organised ...

The tweet that lost a client

Friday, June 17th, 2011

News that an LA-based PR agency was unceremoniously dumped this week after it sent a thoughtless tweet comes as no surprise. The company in question – Redner Group – got sacked by its biggest client, a video game publisher, after its MD tweeted it would punish bad reviews of its ...

Tupperware – the original social network

Wednesday, May 11th, 2011

You may be forgiven for thinking that social media is a relatively new invention, spawned by college geeks and digital entrepreneurs. However, a certain maker of plastic containers is now arguing that the true origin of social networking can be found in the quaint image of 1950s domesticity. Let’s hear it ...