“Our flame will continue to burn”

January 13, 2012 – 4:57 pm by Liz

Back in November, we blogged about the Liverpool Daily Post becoming a weekly paper. With the final edition being printed today after a run of 157 years, I felt obliged to pay homage to the paper.

Reporting modestly on page two, the paper salutes Liverpool and declares: ‘we are changing, but we have not been silenced’.

The 100-page weekly edition of the paper begins on 19 January – renamed the Liverpool Post.

Today’s closing epilogue refers to the disproportionate damage the hacking scandal has caused to the reputation of journalists and suggests massive economic changes are to blame for the demise of the newspaper business.

The method of newspaper consumption is clearly adapting and developing at a pace that almost overtakes the rest of the world.  Take the team at Peppermint – these days, most of us read the news using an app rather than picking up a paper. It begs the question: whatever happened to the poor paper boy?

The Daily Post’s closing statement also questions whether we can trust what we read online, when the content may not necessarily be written by trained, independent journalists who assess and investigate. It’s a fair question.

With trust in print being tarnished by the hacking scandal, paired with the uncertainty around online content, the credibility of what we read is really being called into question.

It strikes me that the closure of the oldest title in the stable of Trinity Mirror, brings into focus the issue of trust far more than the current economic challenges we’re facing. However, I think we can take solace in this, as the question suggests that what we hold most dear to us is the integrity of our regional news and not the money-making machine that makes the world go round.


Twit T’Blue

January 10, 2012 – 9:42 am by Aimee

 

 

 

 

 

 

 

 

 

 

Although I don’t tweet what I’m having for breakfast, lunch and dinner, Twitter is (embarrassingly) the first thing I look at in the morning and last thing I check at night. Amid all of the brilliant TV broadcast during the Christmas break, I was most looking forward to ITV2’s ‘Tweet of the Year’ – which unsurprisingly went to Beyoncé’s red carpet revelation that she was pregnant in August 2011.

Twitter was once again dominated by news about Beyoncé’s baby on Sunday morning with messages welcoming the arrival of her tiny tot. Congratulatory posts from celebrities such as Rihanna and P Diddy quickly resulted in the newborn’s name becoming a worldwide trending topic within minutes. News sites quickly followed suit with media such as the Daily Mirror, Daily Mail and respected gossip source TMZ, announcing the birth of ‘Ivy Blue’.

The name isn’t to everyone’s taste but I happen to like Ivy – it’s cute for a little one, yet sophisticated for when she grows up. I went ahead and gleefully announced on Facebook that the name had my blessing!

Just hours later however, I was forced to remove my status, when it came to light that Twitter had got it wrong. Beyoncé’s baby ‘Ivy Blue’ is actually named ‘Blue Ivy’.

The blunder echoes how Twitter is fast becoming the online source of all knowledge, whether you’re reading or writing the news! The social media mix-up was also a timely reminder that Twitter moves so fast that inaccurate reports can spread like wildfire. With modern day technology, at least we don’t have to wait for a printed retraction.


We do humbly resolve…

January 4, 2012 – 4:49 pm by Ellie

As we all met around the kettle yesterday morning, on our first day back in the office after the holidays, discussion inevitably turned to New Year’s resolutions. This is a conversation that never fails to depress me. I can only look back in abject horror at the mockery 2011 made of my perfectly reasonable resolutions. While I’m tempted by the idea that my resolution this year should be to not make any more, that would be taking the coward’s way out. No. This year I’m going to face the issue head on, (wo)man-up, and properly repent of last year’s dismal effort.

Here are a few of the promises I, and other Peppermints, have resolved upon for 2012:

Andrew: Engage in the real world, instead of emailing the guy next to me asking if he wants a brew.
Rachel:
Stop eating the sweeties in reception – not that I do!
Owen:
Find a way to double my Twitter followers without having to resort to buying them on eBay.
Emma:
Spring clean the Peppermint archive computer drive.
Aimee:
Start cooking more. Ready-meals are not a substitute for a fresh home-cooked dinner.
Haydn:
Learn something new every day; even if it’s just a little thing or something silly.
Jess:
Maintain my 5 a day – Facebook, Twitter, LinkedIn, Four Square and Path.
Jane:
Integrate my phone with my dock, dongle, tablet, and desktop. Oh, and don’t forget the deck…
Lucy:
File everything in plastic wallets. They’re my BFF for 2012!
Eliza:
Stop eating at Gastronomy everyday – lunchtime economising will boost next year’s Christmas fund.
Alice
: Use a pen and paper – just to remember the old days.
Alex:
Speak normally; it’s amazing how many times I catch myself using jargon in meetings.
Liz:
Take advantage of working in an office with a gym. Late nights at the office can take on a whole new meaning in 2012…
Ben:
Skate board to work; it’s green, it’s good for you and gets you some fresh air. Might be tricky with my commute of 13 miles in the winter but if I set off early enough…Michael J Fox had it nailed.
Me:
‘Managed information flow’ will be my new mantra. Being able to tune out all that online white noise will mean I can use my social network more effectively.

 


Have yourself a minty little Christmas

December 23, 2011 – 9:06 am by Eliza

With Christmas almost upon us, we’re definitely feeling festive at Peppermint HQ. Desks are overspilling with chocolates and the air is filled with random outbursts of Christmas tunes.

Meanwhile, we’re delighted to announce that the winner of our Minty Little Christmas competition is Daryl Leigh of dictate2 us, who correctly guessed the number of peppermints in the sweetie jar (358) and has won himself a luxury hamper from Harvey Nichols. Congratulations Daryl!

2012 is fast approaching and it feels like another year has absolutely flown by. As we post our last blog of 2011, Peppermint will be raising a glass or two to toast a successful year…and looking forward to what 2012 has in store for us.

Wishing you all a merry Christmas.


Deck the halls with velvet reindeer?

December 16, 2011 – 4:09 pm by Ellie

Last night was Peppermint’s first client Christmas bash. It featured a few of the usual pre-party panics. What if no one turns up? What if it snows? Were the velvet reindeer perhaps one decoration too many?

We needn’t have worried of course: the evening was a romping success. Mulled wine and conversation flowed as the team all took advantage of the opportunity to catch up with friends, old and new. For me, as the newest recruit here, it was lovely to get the chance to meet so many of Peppermint’s lovely clients.

Many mince pies later, and after the cracking of several questionable jokes (I remain blameless) the night was at an end. Even better, today we’re still gorging on the plentiful leftovers.

We’ll meet you round the punch bowl next year…